t was about 5 years ago, when I discovered that baking was undoubtedly my passion.
I have always believed that the most thoughtful gifts are homemade, particularly if they are edible and delicious. This is how I began baking delicious delights for friends as gifts and packaging them simply but always attractively.

This idea was an instant success and I was encouraged to expand by making my products individually and this has led me to where I am today.

Founder: Karen Jossel